Teardown

Teardown studio, Louisiana

Take your machine apart on screen, so buyers can tap any part and read what it does.

Interactive 3D product pages, mechanism films and product page rebuilds for machines with moving parts. The gear pump on this page is made up. Drag it, slide it apart, switch the flow on.

Open the full GP-40 demoEmail a model or a drawing

Demo product. Not a real machine or a client project.

A made-up gear pump drawn taken apart on grid paper: bolts and a front cover with a drive shaft, the pump body holding two gears, and a rear cover with a threaded port, spaced out in a row.

FIG. 1GP-40, a gear pump made up for this page. Callout numbers: 1 body, 2 front cover, 3 rear cover, 6 drive shaft, 10 bolts, 12 outlet port.

02 The work

What your buyer gets from each one.

Each one starts from your own model, drawings or spec sheet.

  1. FIG. 2
    1

    Interactive 3D product page

    One web page for one machine. The buyer turns it, takes it apart, and reads the spec next to the part they are looking at.

    Ask for this whenThe same question keeps coming in: how does that machine work?

    The buyer gets

    • A machine they can turn and zoom with a finger or a mouse.
    • A slider that pulls it apart in the order a mechanic would.
    • A number on every part. Tap one and read what that part does.
    • The spec table on the same page, not in a PDF.
    • A quote request that names the machine they were looking at.

    Try it: the GP-40 demoNo model file inside it. Every part is drawn by code.

  2. FIG. 3
    2

    Mechanism film

    A short film of what happens inside the machine, step by step, with each part named as it moves.

    Ask for this whenThe machine is too big to bring to a meeting or a trade show.

    The buyer gets

    • Fluid, gas or load shown moving through the machine, in order.
    • Every part labeled on screen. Your engineer checks each label before the film ships.
    • A wide cut for your site and a vertical cut for phones, with captions for when the sound is off.
    • The file itself. It plays on your site, in a sales email and on a booth screen.

    See the idea: run the flow on the pumpThe GP-40 shows fluid moving through it. A film does that for your machine. Two concept films are below.

  3. FIG. 4
    3

    Product page rebuild

    Your existing product page, rebuilt so the machine comes first and the quote request knows which machine it came from.

    Ask for this whenYou have a product page, but the quote requests do not say which machine they are about.

    The buyer gets

    • The product, its spec table and a quote request on the same page.
    • A quote request that names the product, so your sales team does not have to ask again.
    • A page title and description written for someone who searches the product by name.
    • A file-size limit agreed before the build, so the page opens fast on a phone.

Two concept films, made from scratch.

Concept films, not client projects. Pressures are illustrative.

Film 1 · 61 sA managed pressure drilling system. The well in section, mud down the string and returns up the annulus at their real speed, the choke closing through a connection, and the control screen drawing each pressure beside it. Sound on.
Film 2 · 20 sAn iron roughneck comes apart, every part flies back to its seat, then the arm reaches out to the pipe.

03 How a project runs

You see it working before it is finished.

  1. 1

    You send what you have.

    A CAD export is the fastest start. Dimensioned drawings and a spec sheet work too.

  2. 2

    You get a working link early.

    A link you can open on your phone while the build is still rough. Not a screenshot, not a slide deck.

  3. 3

    You mark what is wrong.

    Changes happen on the live page. Your engineer checks every label against the real machine, and nothing ships until they say it is right.

  4. 4

    You own the files.

    The source is plain HTML, CSS and JavaScript, and it is yours. Host it anywhere, or put it on your current site.

NDA welcomeSend yours before the files.

04 Why it matters

Buyers do most of their looking before they call.

61%

of the way through a buying journey, on average, buyers first talk to a seller. Until then, they research on their own.

FIG. 5One buying journey, start to finish.

95%

of the time, the vendor a buyer picks was already on their shortlist on day one.

For a makerIf your product page is a photo and a datasheet, that is the whole machine they have seen.

Source for both numbers: 6sense, 2025 B2B Buyer Experience Report, a survey of nearly 4,000 B2B buyers. 6sense sells software to sellers. Most of the buyers surveyed bought technology (42%) or services (38%); manufacturing was 14%. Read it as a pattern in B2B buying, not a measure of equipment sales or of any one maker's.

Read the report

05 Questions

The questions that come first.

Do I need CAD?

No. A CAD export is the fastest start, and dimensioned drawings with a spec sheet also work. If all you have is photos, send them and say so. The reply tells you plainly whether a model is possible and what it would add.

Does it work on a phone?

Yes. Pages are laid out for a phone first, because a buyer will open the link standing in a shop or a truck. Every page is checked at phone width before you see it. Open the GP-40 on yours.

Can it go on my current site?

Yes. It is plain files. Put it on your own server, or place it inside a page on your current site. You get the source.

Who sees our files?

The person building it, whoever you share the working link with, and the AI tools used while building. Those tools read the files you send. If your NDA rules out AI tools, say so before you send anything, and the reply tells you plainly whether the job can be done. Send your NDA first if you want one signed before the files arrive. Your files stay private. Nothing of yours is shown anywhere without your written yes.

What does it cost?

It depends on how many machines there are and what files you have for each. Email the machine and what you can send, and the reply gives you the price and what is in it.

Will it get me more quotes?

Teardown does not promise that. The job is a page that explains the machine. What buyers do with it depends on the product, the price and your sales team.

06 Contact

Send a model, a drawing or a spec sheet.

Send toEmail wyattbilliot06@gmail.com
From

Based in Louisiana. One person builds it and answers the email.

Under NDA

Send yours first. The files follow after it is signed.

Not sure what you have

Email the machine's name and what you can find. The reply says what is possible.